Decoding Zohran Mamdani's Sartorial Statement: What His Suit Reveals Regarding Contemporary Masculinity and a Changing Society.
Coming of age in the British capital during the 2000s, I was always immersed in a world of suits. You saw them on City financiers hurrying through the financial district. You could spot them on fathers in the city's great park, playing with footballs in the golden light. Even school, a cheap grey suit was our required uniform. Traditionally, the suit has served as a costume of gravitas, signaling authority and performance—qualities I was expected to aspire to to become a "man". Yet, before recently, people my age appeared to wear them infrequently, and they had all but vanished from my mind.
Subsequently came the incoming New York City mayor, Zohran Mamdani. He was sworn in at a closed ceremony wearing a sober black overcoat, pristine white shirt, and a distinctive silk tie. Propelled by an innovative campaign, he captivated the public's imagination like no other recent mayoral candidate. But whether he was cheering in a hip-hop club or appearing at a film premiere, one thing remained largely unchanged: he was frequently in a suit. Relaxed in fit, modern with unstructured lines, yet conventional, his is a quintessentially middle-class millennial suit—well, as typical as it can be for a cohort that seldom chooses to wear one.
"This garment is in this strange place," says men's fashion writer Derek Guy. "It's been dying a gradual fade since the end of the second world war," with the significant drop coming in the 1990s alongside "the advent of business casual."
"It's basically only worn in the most formal settings: weddings, funerals, to some extent, court appearances," Guy explains. "It's sort of like the traditional Japanese robe in Japan," in that it "fundamentally represents a custom that has long ceded from everyday use." Numerous politicians "don this attire to say: 'I represent a politician, you can trust me. You should support me. I have legitimacy.'" Although the suit has traditionally conveyed this, today it performs authority in the attempt of gaining public trust. As Guy elaborates: "Since we're also living in a democratic society, politicians want to seem relatable, because they're trying to get your votes." In many ways, a suit is just a nuanced form of performance, in that it enacts masculinity, authority and even proximity to power.
Guy's words resonated deeply. On the infrequent times I require a suit—for a ceremony or black-tie event—I dust off the one I bought from a Japanese department store several years ago. When I first selected it, it made me feel refined and high-end, but its tailored fit now feels outdated. I suspect this sensation will be only too recognizable for many of us in the global community whose families come from somewhere else, especially developing countries.
Unsurprisingly, the everyday suit has lost fashion. Like a pair of jeans, a suit's silhouette goes through trends; a particular cut can thus characterize an era—and feel quickly outdated. Take now: looser-fitting suits, echoing a famous cinematic Armani in *American Gigolo*, might be trendy, but given the price, it can feel like a significant investment for something destined to fall out of fashion within five years. But the attraction, at least in certain circles, persists: in the past year, department stores report suit sales increasing more than 20% as customers "shift from the suit being everyday wear towards an desire to invest in something exceptional."
The Symbolism of a Mid-Market Suit
Mamdani's preferred suit is from a contemporary brand, a European label that retails in a mid-market price bracket. "Mamdani is very much a reflection of his background," says Guy. "In his thirties, he's not poor but not exceptionally wealthy." To that end, his mid-level suit will appeal to the group most inclined to support him: people in their thirties and forties, university-educated earning professional incomes, often frustrated by the expense of housing. It's exactly the kind of suit they might wear themselves. Not cheap but not extravagant, Mamdani's suits arguably don't contradict his proposed policies—such as a rent freeze, building affordable homes, and fare-free public buses.
"It's impossible to imagine a former president wearing this brand; he's a Brioni person," observes Guy. "As an immensely wealthy and grew up in that property development world. A power suit fits naturally with that tycoon class, just as more accessible brands fit naturally with Mamdani's constituency."
The legacy of suits in politics is long and storied: from a former president's "shocking" tan suit to other world leaders and their notably impeccable, custom-fit sheen. As one UK leader discovered, the suit doesn't just dress the politician; it has the potential to characterize them.
Performance of Normality and Protective Armor
Perhaps the key is what one scholar refers to the "enactment of ordinariness", invoking the suit's historical role as a standard attire of political power. Mamdani's particular choice leverages a deliberate modesty, not too casual nor too flashy—"conforming to norms" in an inconspicuous suit—to help him appeal to as many voters as possible. However, experts think Mamdani would be aware of the suit's historical and imperial legacy: "This attire isn't apolitical; scholars have long pointed out that its contemporary origins lie in military or colonial administration." Some also view it as a form of defensive shield: "It is argued that if you're from a minority background, you might not get taken as seriously in these traditional institutions." The suit becomes a way of asserting credibility, perhaps especially to those who might doubt it.
Such sartorial "changing styles" is not a recent phenomenon. Even historical leaders once wore three-piece suits during their formative years. Currently, other world leaders have begun exchanging their typical fatigues for a black suit, albeit one without the tie.
"Throughout the fabric of Mamdani's image, the struggle between insider and outsider is visible."
The attire Mamdani selects is deeply symbolic. "As a Muslim child of immigrants of Indian descent and a democratic socialist, he is under scrutiny to meet what many American voters look for as a marker of leadership," notes one author, while at the same time needing to walk a tightrope by "avoiding the appearance of an establishment figure selling out his non-mainstream roots and values."
Yet there is an sharp awareness of the different rules applied to suit-wearers and what is read into it. "That may come in part from Mamdani being a younger leader, able to adopt different identities to fit the occasion, but it may also be part of his diverse background, where code-switching between languages, traditions and clothing styles is typical," it is said. "White males can go unnoticed," but when others "seek to gain the power that suits represent," they must carefully negotiate the expectations associated with them.
In every seam of Mamdani's public persona, the tension between belonging and displacement, insider and outsider, is evident. I know well the discomfort of trying to fit into something not designed with me in mind, be it an inherited tradition, the society I was born into, or even a suit. What Mamdani's style decisions make evident, however, is that in politics, appearance is never without meaning.